Concept

Cahors Malbec
Experience

Today, the qualitative and stylistic evolution of Cahors wines inspires tasters to try new pairings, from the most traditional to the most creative. To favour this new dynamic, which is indispensable to bring Cahors wines back into restaurants, bistros and gourmet venues, the Professional Union of Cahors Winemakers (UIVC) created the Cahors Malbec Experience concept in 2017. It allows chefs, sommeliers and winemakers to exchange ideas on the quality and style of wines, and then to validate new food-wine pairings before sharing them with customers in partner restaurants, in France and throughout the world.

In the Vineyard

The Cahors
Restaurant Vineyaed

The objective of the Cahors Malbec Experience, as expressed since the summer of 2018 to gourmets visiting the appellation, is to establish the vineyard as a wine and gastronomy destination while enhancing the qualitative and stylistic evolution of Cahors wines, through new culinary imagination, with a broader and more creative approach than ever before. The Professional Union of Cahors Winemakers (UIVC) has created a seasonal tasting notebook with the Cahors Malbec Experience label and disseminated it through the Cahors Malbec Lounge, but also through the tourism boards throughout AOC Cahors territory. The notebook invites readers to travel from table to table, from wines to food throughout the vineyard, and to share their experiences on Instagram #experiencecahorsmalbec.

Outside the Vineyard

Expériences in France
and throughout the World

Throughout the year, the UIVC invites chefs and sommeliers from all over the world to taste Cahors wines again and then to imagine the foods that would best go with them. At the end of the process, the food-wine pairings created give rise to events intended for the press but also for professional retailers, who make the most of this opportunity to discover the ever-increasing finesse of Cahors wines. To follow these often very creative experiences, see the Experience Cahors Malbec Facebook page.

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animated by Union Interprofessionnelle du Vin de Cahors

Made with by Terroir Manager​​

  • cahorsmalbec
CS v04

animated by Union Interprofessionnelle du Vin de Cahors

© Copyright 2018 - UIVC - Legal

Made with by Terroir Manager​​

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